Marketing research [2009 ed.] (Record no. 17763)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00662nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211208141433.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191127b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788177227574 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | EWC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.2 |
| Item number | .P37 2009 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 3200 |
| Personal name | Parasuraman, A |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research [2009 ed.] |
| Statement of responsibility, etc. | A. Parasuraman, Dhruv Grewal, R Krishman |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2009 edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston,New York |
| Name of publisher, distributor, etc. | Houghton Mifflin Company |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi,638 pages . : |
| Other physical details | illustrated |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 3203 |
| Topical term or geographic name entry element | Marketing research |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 3206 |
| Personal name | Grewal, Dhruv |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | |
No items available.