Normal view MARC view ISBD view

Marketing research essentials. / (Record no. 12401)

MARC details
000 -LEADER
fixed length control field	01166cam a2200373 a 4500
001 - CONTROL NUMBER
control field	019576117
003 - CONTROL NUMBER IDENTIFIER
control field	UkOxU
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20191101102113.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	110527s2010 njua 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2011411180
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number	GBA988531
Source	bnb
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number	GBA988531
Source	dnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number	015366114
Source	Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780470169704 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0470169702 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780470478332
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0470478330
035 ## - SYSTEM CONTROL NUMBER
System control number	(OCoLC)ocn436264272
040 ## - CATALOGING SOURCE
Original cataloging agency	UKM
Transcribing agency	UKM
Modifying agency	DEBBG
--	BTCTA
--	SNU
--	YDXCP
--	DLC
--	UkOxU
042 ## - AUTHENTICATION CODE
Authentication code	lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415.2
Item number	.M382 2010
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.83
Edition number	22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number	QP 611
Number source	rvk
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	McDaniel, Carl,
Titles and words associated with a name	Jr.,
Dates associated with a name	1941-
245 10 - TITLE STATEMENT
Title	Marketing research essentials. /
Statement of responsibility, etc.	Carl McDaniel, Jr., Roger Gates.
250 ## - EDITION STATEMENT
Edition statement	7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Hoboken, N.J. :
Name of publisher, distributor, etc.	Wiley ;
Place of publication, distribution, etc.	Chichester :
Name of publisher, distributor, etc.	John Wiley [distributor],
Date of publication, distribution, etc.	c2010.
300 ## - PHYSICAL DESCRIPTION
Extent	xxi, 507 p. :
Other physical details	ill. ;
Dimensions	26 cm. +
Accompanying material	1 CD-ROM (4 3/4 in.)
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Gates, Roger H.,
Dates associated with a name	1942-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type

Holdings
Date last seen	Full call number	Barcode	Price effective from	Koha item type	Source of classification or shelving scheme	Home library	Current library	Shelving location	Date acquired
08/24/2023	HF 5415.2 .M382 2010	20079191	08/24/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	08/24/2023
09/08/2023	HF 5415.2 .M382 2010	20101449	09/08/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	09/08/2023
09/08/2023	HF 5415.2 \|.M382 2010	20101448	09/08/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	09/08/2023
09/08/2023	HF 5415.2 .M382 2010	20101446	09/08/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	09/08/2023
09/08/2023	HF 5415.2 .M382 2010	20101447	09/08/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	09/08/2023
09/08/2023	HF 5415.2 \|.M382 2010	20079192	09/08/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	09/08/2023
09/15/2023	HF 5415.2 .M382 2010	20101445	09/15/2023	Loan	Library of Congress Classification	Margaret Thatcher Library	Margaret Thatcher Library	First Floor	09/15/2023

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Marketing research essentials. / (Record no. 12401)