Designing and managing a research project : a business student's guide / Michael Jay Polonsky, David S. Waller.
Material type:
- 9781412977753 (pbk. : acidfree paper)
- 1412977754 (pbk. : acidfree paper)
- 650.072Â 22
- HD 30.4Â .P65 2010
Item type | Current library | Call number | Status | Barcode | |
---|---|---|---|---|---|
National Collection | Margaret Thatcher Library National Collection | HD 30.4 .P65 2010 (Browse shelf(Opens below)) | Not for loan | 20095791 |
Includes bibliographical references and index.
Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
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