| 000 | 00996pam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 1145343 | ||
| 003 | OSt | ||
| 005 | 20250322172757.0 | ||
| 008 | 250322s1996 nyuab b 001 0 eng | ||
| 010 | _a 95044395 | ||
| 020 | _a0070782504 (acidfree paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHD 9980.5 _b.Z45 1996 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 100 | 1 | _aZeithaml, Valarie A. | |
| 245 | 1 | 0 |
_aServices marketing / _cValarie A. Zeithaml, Mary Jo Bitner. |
| 260 |
_aNew York ; _bMcGraw Hill, _cc1996. |
||
| 300 |
_axx, 700 pages : _bilustrations. |
||
| 440 | 0 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aService industries _xMarketing. |
|
| 650 | 0 | _aCustomer services. | |
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aBitner, Mary Jo. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
_2lcc _cLN _n0 |
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