000 | 00910cam a2200289 a 4500 | ||
---|---|---|---|
001 | 15747905 | ||
003 | OSt | ||
005 | 20211005114731.0 | ||
008 | 090522s2011 ohua b 001 0 eng | ||
010 | _a 2009929161 | ||
020 | _a9780176104573 | ||
040 |
_aDLC _cDLC |
||
050 | 0 | 0 |
_aHF 5415 _b.M27 2009 |
100 | 1 | _aLamb, Charles W. | |
245 | 1 | 0 |
_aMarketing / _cCharles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. |
250 | _a4th Canadian ed. | ||
260 |
_aMason, Ohio : _bNelson education, _c2009. |
||
300 |
_axxv, 641 pages. : _billustrations. _c29 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 | _aHair, Joseph F. | |
700 | 1 | _aMcDaniel, Carl D. | |
906 |
_a7 _bcbc _corigcop _d3 _eepcn _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
999 |
_c17312 _d17312 |