000 | 01014pam a2200289 a 4500 | ||
---|---|---|---|
999 |
_c17283 _d17283 |
||
001 | 1144998 | ||
003 | OSt | ||
005 | 20191125124147.0 | ||
008 | 950825s1996 njua b 001 0 eng | ||
010 | _a 95040725 | ||
020 | _a0132325470 | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHF 5415 _b.K63 1996 |
082 | 0 | 0 |
_a658.8 _220 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aStrategic marketing for nonprofit organizations / _cPhilip Kotler, Alan R. Andreasen. |
250 | _a5th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _c1996. |
||
300 |
_avii, 632 p. : _billustrations. ; _c25 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aNonprofit organizations _xMarketing. |
|
700 | 1 |
_aAndreasen, Alan R., _d1934- |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2lcc _cBK |