000 01014pam a2200289 a 4500
999 _c17283
_d17283
001 1144998
003 OSt
005 20191125124147.0
008 950825s1996 njua b 001 0 eng
010 _a 95040725
020 _a0132325470
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF 5415
_b.K63 1996
082 0 0 _a658.8
_220
100 1 _aKotler, Philip.
245 1 0 _aStrategic marketing for nonprofit organizations /
_cPhilip Kotler, Alan R. Andreasen.
250 _a5th ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_c1996.
300 _avii, 632 p. :
_billustrations. ;
_c25 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aNonprofit organizations
_xMarketing.
700 1 _aAndreasen, Alan R.,
_d1934-
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK