000 | 00771nam a2200265 a 4500 | ||
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999 |
_c17182 _d17182 |
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001 | 010905726 | ||
003 | UkOxU | ||
005 | 20200303113127.0 | ||
008 | 940104s1994 njua 000 0 eng d | ||
020 | _a9780132020015 | ||
040 | _cDLC | ||
050 |
_aHF 5415 _b.K631 2008 |
||
082 |
_a658.8 _219 |
||
092 | _aD0501372466 | ||
100 |
_a _93011 |
||
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong, Peggy H. Cunningham |
250 | _a7th ed. | ||
260 |
_aEnglewood Cliffs ; _aToronto: _bPearson _c2008 |
||
300 |
_ax, 733 pages _billustrations. ; _c28 cm |
||
504 | _aIncludes bibliographical references and indexes | ||
650 | 0 | _aMarketing | |
700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
942 |
_2lcc _cBK |