000 00906cam a22002894a 4500
999 _c16585
_d16585
001 13422201
003 OSt
005 20191119202300.0
008 031203s2005 ohua b 001 0 eng
010 _a 2003116072
020 _a9781111221782
035 _a(DLC)
040 _aDLC
_cDLC
042 _apcc
050 _aHF 5415
_bB66 2012
100 1 _aBoone, Louis E.
245 1 0 _aContemporary marketing /
_cLouis E. Boone, David L. Kurtz.
250 _a15th ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_c2012.
300 _axxxiv, 669 pages,
_billustrations. ;
_c28 cm. +
_e4 CD-ROM (4 3/4 in.)
504 _aIncludes bibliographical references and index
650 0 _aMarketing.
700 1 _aKurtz, David L.
906 _a0
_bibc
_corignew
_d3
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cBK