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Consumer behavior / Frank R. Kardes, Maria L. Cronley, Thomas W. Cline.

By: Contributor(s): Material type: TextTextPublication details: Mason, OH : South-Western, Cengage Learning, c2011.Description: xx, 421 p. : ill. ; 27 cmISBN:
  • 9780538745406 (hbk.)
  • 0538745401 (hbk.)
  • 9780538746885 (instructor's ed.)
  • 0538746882 (instructor's ed.)
Subject(s): LOC classification:
  • HF 5415.3 .K297 2011
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Item type Current library Call number Status Barcode
Loan Margaret Thatcher Library First Floor HF 5415.3 .K297 2011 (Browse shelf(Opens below)) Available 23015038

Includes bibliographical references (p. 365-388) and indexes.

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