Samli, A. Coskun

Entering & succeeding in emerging countries: marketing to the forgotten majority / Entering and succeeding in emerging countries A. Coskun Samli. - Mason, OH Thomson/South-Western c2004 - xxviii, 186 pages. : illustrations. ; 24 cm.

Includes bibliographic references and index.

0538726989

2004298092


Economic development


Developing countries--Economic policy.

HD 82 / .S325

658.8/4/091724