TY - BOOK AU - Polonsky,Michael J. AU - Waller,David S. TI - Designing and managing a research project: a business student's guide SN - 9781412977753 (pbk. : acidfree paper) AV - HD 30.4 .P65 2010 U1 - 650.072 22 PY - 2010/// CY - Los Angeles, Calif., London PB - Sage Publications KW - Business KW - Research KW - Methodology KW - Management N1 - Includes bibliographical references and index; Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks ER -