Vivian John <br/><br/>
The Media of Mass Communication/ 
John Vivian and Peter J. Maurin   
 - Third Canadian Edition. 
 - Ontario;  Pearson Education,  2003. 
 - xviii, 364 pages;  illustrations. 
<br/><br/>includes index. 
<br/><br/><label>ISBN: </label>0205359256 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Communication Media 
<br/><br/><label>LC Class. No.: </label>P90  / .V58 2003