TY  - BOOK
AU  - Calver,Stephen
AU  - Costa,Jorge
AU  - Teare,Richard
TI  - Marketing management: a resource-based approach for the hospitality and tourism industries 
SN  - 0304329266
AV  - TX 911.3 .M3T43 1994
PY  - 1994///
CY  - London
PB  - Cassell
KW  - Hospitality industry
KW  - Marketing
KW  - Tourism
N1  - Includes bibliographical references
ER  -