Morrison, Alastair M. <br/><br/>
Hospitality and travel marketing / 
Alastair M. Morrison. 
 - 2nd ed. 
 - Albany, N.Y. :  Delmar Publishers,  c1996. 
 - x, 567 p., [8] p. of plates :  ill. (some col.) ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0827366205 
<br/><br/><label>LCCN: </label>95019700  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing.<br/>Tourism--Marketing.
<br/><br/><label>LC Class. No.: </label>TX 911.3.M3  / M67 1996 
<br/><br/><label>Dewey Class. No.: </label>647.94/068/8