Baverstock, Alison. <br/><br/>
Are books different? :  marketing in the book trade / 
Alison Baverstock 
 - London :  Kogan Page :  BHTC,  1993 
 - 171 p ;  22 cm 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>0749409002 
<br/><br/><label>Nat. Bib. No.: </label>GB 94-36465 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Book industries and trade--Great Britain<br/>Booksellers and bookselling--Great Britain
<br/><br/><label>LC Class. No.: </label>Z 324  / .B38 1993