Hudson, Simon.

Tourism and hospitality marketing : a global perspective / Simon Hudson. - Los Angeles ; London : SAGE, 2008. - xv, 467 pages illustrations 24 cm.

Includes bibliographical references and index.

9781412946865 (hbk.) 1412946867 (hbk.) 9781412946872 (pbk.) 1412946875 (pbk.)

GBA771196 bnb


Tourism--Marketing.
Hospitality industry--Marketing.

G 155 / .A75H82 2008

338.47910688