Lewis, Robert C., 1930-

Marketing leadership in hospitality : foundations and practices / Robert C. Lewis, Richard E. Chambers. - 3rd ed. - New York : John Wiley & Sons, c2000. - xix, 923 pages. : ill., maps ; 25 cm.

Includes bibliographical references and indexes.

0471332704 (alk. paper)

99019482


Hospitality industry--Marketing.

TX 911.3 / .M3L49 2000

647.94/068/8