Developing a marketing framework for micro and small enterprises in Kenya / Eliud Moyi ... [et al.]. - Nairobi : Kenya Institute for Public Policy Research and Analysis, 2006. - vi, 74 pages : illustartions ; - KIPPRA discussion paper ; no. 60 .

"December 2006."

Includes bibliographical references (p. 66-70).

9966777024

2007380451


Small business--Kenya.
Marketing--Kenya.

HD2346 / .K4M69 2006