TY - BOOK AU - Begen, Mehmet. AU - Pun, Hubert. AU - Cipriano, Lauren. AU - Yan, Shaun. TI - Decision making with analytics : BUS 3316 - September 2014 T2 - Chapman & Hall/CRC machine learning & pattern recognition series AV - HD 30.23 .D42 2014 U1 - 658.4/033 23 PY - 2014/// CY - Canada PB - IVEY Business School KW - Decision making KW - Statistical methods KW - Business planning KW - Data mining KW - Decision Making KW - Management Information Systems KW - Management KW - Decision making / Statistical methods KW - local KW - Business planning / Statistical methods KW - Electronic books N1 - Includes bibliographical references (pages 165-166) and index; Introduction to Business Analytics; The Paradigm Shift; From Data to Insight; From Business Intelligence to Business Analytics; Levels of "Intelligence" The Business Analytics Cycle ; Objective; Data; Analytic Tools and Methods; Implementation; Guiding Questions; Requirements for Integrating Business Analytics; Common Questions Data Mining and Data Analytics ; Data Mining in a Nutshell ; What Is Data Mining?; Predictive Analytics; Forecasting; Optimization; Simulation; From Data Mining to Data Analytics ; Network Analytics; Text Analytics Business Analytics ; Customer Analytics ; "Know Thy Customer"; Targeting Customers; Project Suggestions Social Analytics ; Customer Satisfaction; Mining Online Buzz; Project Suggestions Operational Analytics ; Inventory Management; Marketing Optimization; Predictive Maintenance; Human Resources and Workforce Management; Project Suggestions Bibliography; Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK) ER -