TY  - BOOK
AU  - Kurtz, David L.
AU  - Kurtz,David L.
TI  - Contemporary marketing
SN  - 9780176500030
AV  - HF 4515 .K87 2010
PY  - 2010///
CY  - Mason, Ohio
PB  - Nelson education
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -