TY  - BOOK
AU  - Dewan, Tarun
TI  - Marketing : : What is it good for? 
SN  - 1581524102
AV  - HF 5415 .M37 2005
PY  - 2005///
CY  - [New York ?]
PB  - Copley Custom Textbooks
KW  - Marketing
KW  - Consumer behavior
N1  - includes bibliographical references and index
ER  -