TY - BOOK AU - Stanton,William J. AU - Sommers,Montrose S. AU - Barnes,James G. TI - Fundamentals of marketing SN - 0075512882 : AV - HF 5415 .F85 1992 U1 - 658.8 PY - 1992/// CY - Toronto PB - McGraw-Hill Ryerson KW - Marketing N1 - Includes bibliographical references and indexes ER -