Stanton, William J.

Fundamentals of marketing / William J. Stanton, Montrose S. Sommers, James G. Barnes. - 6th Canadian ed. - Toronto : McGraw-Hill Ryerson, 1992. - xv, 773 pages. : illustrations 24 cm.

Includes bibliographical references and indexes.

0075512882 : $15.95

78309122

C77-1428-3


Marketing.

HF 5415 / .F85 1992

658.8