Curtin, Patricia A. 1955-

International public relations : negotiating culture, identity, and power / Patricia A. Curtin, T. Kenn Gaither. - Thousand Oaks ; Sage Publications, c2007. - xiii, 304 pages : illustrations. 23 cm.

Includes bibliographical references and index.

1412914140 (cloth) 9781412914147 (cloth) 1412914159 (pbk.) 9781412914154 (pbk.)

2006025768


Public relations.
Public relations--Cross-cultural studies.
Intercultural communication.
Culture and globalization.

HM 1221 / .C87 2007

659.2