Webber, Harry, 1944-
Divide and conquer : target your customers through market segmentation /
Harry Webber.
- New York : Wiley, c1998.
- viii, 232 p. ; 24 cm.
Includes index.
0471176338 (cloth : alk. paper)
98019880
Market segmentation--United States.
HF 5415.127 / .W4 1998
658.8/02