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International marketing communications / Tom Griffin.

By:

Griffin, Tom, 1928-

Material type: Text

Text

TextSeries: Marketing series (London, England)Publication details: Oxford [England] ; Butterworth-Heinemann, 1993.Description: xiv, 456 pages : illustrationsISBN:

0750605529 :

Subject(s):

DDC classification:

659.1 20

LOC classification:

HF 1416 .G75 1993

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Includes bibliographical references and index.

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