Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.

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TextPublication details: Upper Saddle River, NJ : Prentice Hall, c1996.Description: xv, 704 pages. : ill. (chiefly col.) ; 27 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Loan	Annex Campus Library First Floor	TX 911.3 .M3K68 1996 (Browse shelf(Opens below))	Available	20105210

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Includes bibliographical references and index.

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