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How consumers pick a hotel : strategic segmentation and target marketing / Dennis J. Cahill.

By: Material type: TextTextPublication details: New York : Haworth Press, c1997.Description: x, 164 p. : ill. ; 22 cmISBN:
  • 0789001845 (alk. paper)
Subject(s): DDC classification:
  • 647.94/068/8 20
LOC classification:
  • TX 911.3.M3 C34 1997
Online resources:
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Holdings
Item type Current library Call number Status Barcode
Loan Annex Campus Library First Floor TX 911.3 .M3C34 1997 (Browse shelf(Opens below)) Available 20040455

Includes bibliographical references (p. 145-162) and index.

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