Winning in emerging markets : a road map for strategy and execution / Tarun Khanna, Krishna G. Palepu ; with Richard J. Bullock.
Material type:
- 9781422166956 (hbk.) :
- 1422166953 (hbk.) :
- 658.4012091724 22
Includes bibliographical references and index.
Introduction -- The nature of institutional voids in emerging markets -- Spotting and responding to institutional voids -- Exploiting institutional voids as business opportunities -- Multinationals in emerging markets -- Emerging giants : competing at home -- Emerging giants : going global -- The emerging arena.
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