Marketing strategy / O.C. Ferrell, Michael D. Hartline.

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Material type: Text

TextSeries: Marketing series (London, England). PractitionerPublication details: Oxford : Thomson, 2005.Edition: 3rd edDescription: xix, 628 pages. : illustrations. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status
Loan	Margaret Thatcher Library First Floor	HF 5415 .F47 2005 (Browse shelf(Opens below))	Available

Includes bibliographical references and index.

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