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Strategic management : theory and practice/ G. A. Cole

By: Material type: TextTextPublication details: New York; Thomson Learning, 1997Edition: 2nd editionDescription: vii, 247 pages : illustrations illustrationsISBN:
  • 9781844800872
  • 1844800873
Subject(s): LOC classification:
  • HD 30.28 .C64 1997
Contents:
Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
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Holdings
Item type Current library Call number Status Barcode
Short Loan Margaret Thatcher Library Ground Floor HD 30.28 .C64 1997 (Browse shelf(Opens below)) Available 20048843

Includes bibliographic reference and index.

Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.

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