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Marketing research: text and cases [by] Harper W. Boyd, Jr. [and] Ralph Westfall.

Contributor(s): Material type: TextTextPublication details: Homewood, Ill., R. D. Irwin, 1972.Edition: 7th edDescription: xv, 813 p. illus. 24 cmSubject(s): DDC classification:
  • 658.8/3
LOC classification:
  • HF 5415.2 .B6 1990
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Holdings
Item type Current library Call number Status Barcode
Loan Margaret Thatcher Library First Floor HF 5415.2 | .B6 1990 (Browse shelf(Opens below)) Available 20026741
Loan Margaret Thatcher Library First Floor HF 5415.2 | .B6 1990 (Browse shelf(Opens below)) Available 20035780

Includes bibliographical references.

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