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Marketing : creating and keeping customers in an e-commerce world / William G. Zikmund, Michael d'Amico.
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TextPublication details: Cincinnati, Ohio : South-Western College Pub., c2001.Edition: 7th edDescription: xxxiii, 689 p. : col. ill., col. maps ; 29 cmISBN: - 0324028113
- 658.8Â 21
- HF 5415Â .Z54 2001
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Loan | Margaret Thatcher Library First Floor | HF 5415 .P658 2006 (Browse shelf(Opens below)) | Available | 20076908 | |
| Loan | Margaret Thatcher Library First Floor | HF 5415 .Z54 2000 (Browse shelf(Opens below)) | Available | 20064725 |
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| HF 5415 .P65 2013 Foundations of marketing / | HF 5415 .P658 2006 Marketing : | HF 5415 .P658 2006 Marketing : | HF 5415 .P658 2006 Marketing : | HF 5415 .P658 2008 Marketing [14th ed.] | HF 5415 Q93 2000 Integrated advertising, promotion, and marketing communications | HF 5415 .R39 1981 Introduction to marketing management : text and cases / |
Includes bibliographical references (p. 660-669) and indexes.
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