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The Oxford textbook of marketing / edited by Keith Blois.

Contributor(s): Material type: TextTextPublication details: Oxford ; New York : Oxford University Press, 2000.Description: x i, 658 p. : ill. ; 25 cmISBN:
  • 0198775768
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF 5415 .O93
Online resources:
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Includes bibliographical references (p. [627]-645) and index.

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Copyright @ The Margaret Thatcher Library August 2023
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