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The industrial buying decision: implications for the sales approach in industrial marketing, by Gordon T. Brand.

By: Contributor(s): Material type: TextTextPublication details: London, Associated Business Programmes; Distributed by Cassell, 1972.Description: 134 pages. illustrations. 25 cmISBN:
  • 0304290785
Subject(s): DDC classification:
  • 658.7/2
LOC classification:
  • HD 52.5 .B7 1972
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Holdings
Item type Current library Call number Status Barcode
Loan Margaret Thatcher Library First Floor HD 525 .B7 1972 (Browse shelf(Opens below)) Available 20149711

Based on research carried out jointly by the Institute of Marketing and Industrial Market Research, ltd.

Bibliography: p. [127]-128.

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Copyright @ The Margaret Thatcher Library August 2023
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