Traditional and emerging advertising mediums (Record no. 74040)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00559nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250603145237.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250603b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | dlc |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5823 |
| Item number | .T73 2012 |
| 245 ## - TITLE STATEMENT | |
| Title | Traditional and emerging advertising mediums |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Custom edition |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 341 pages |
| 501 ## - WITH NOTE | |
| With note | Taken from: Canadian Advertising in Action, Ninth Edition by Keith J. Tuckwell<br/><br/>Taken from: E- Marketing, Sixth Editin by Judy Strauss and Raymond Frost |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Loan |
| Suppress in OPAC | No |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 06/03/2025 | HF 5823 .T73 2012 | 4480 | 06/03/2025 | Loan | Library of Congress Classification | Margaret Thatcher Library | Margaret Thatcher Library | First Floor | 06/03/2025 |