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Global marketing /\[5th ed.] (Record no. 49784)

MARC details
000 -LEADER
fixed length control field 00787cam a2200253 a 4500
001 - CONTROL NUMBER
control field 016643168
003 - CONTROL NUMBER IDENTIFIER
control field UkOxU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211005155548.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080122s2008 nju b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131754348
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0138133867 (International ed.:pbk)
040 ## - CATALOGING SOURCE
Transcribing agency DLC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 1416
Item number .K443 2008
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
245 10 - TITLE STATEMENT
Title Global marketing /\[5th ed.]
Statement of responsibility, etc. Warren J. Keegan, Mark C. Green.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [Upper Saddle River, N.J.] :
Name of publisher, distributor, etc. Pearson Prentice Hall,
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 643 p. :
Other physical details ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Green, Mark C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type
Classification part HF
Item part 1416
Call number prefix .K443
Call number suffix 2008

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