Marketing : (Record no. 17584)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00798nam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 015678622 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UkOxU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191126210617.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 040402s2004 nju 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780132074629 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | OX/U-1 |
| Transcribing agency | DLC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | .M295 2010 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | an introduction / |
| Statement of responsibility, etc. | Gary Armstrong ...[et al. ]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd Canadian edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Toronto : |
| Name of publisher, distributor, etc. | Pearson/Prentice Hall, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 626 pages. |
| Other physical details | illustrations ; |
| Dimensions | 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | "International edition". |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Fuller form of name | Cunningham, Peggy H. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Fuller form of name | Mitchell, Peter |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 08/31/2023 | HF 5415 .M29 2010 | 20104547 | 08/31/2023 | Short Loan | Library of Congress Classification | Annex Campus Library | Annex Campus Library | Ground Floor | 08/31/2023 | Donation-SIR EMEKA OFFOR FOUNDATION[NIGERIA] | |||||
| 08/23/2023 | HF 5415 |.M295 2010 | 23008124 | 08/23/2023 | Loan | Library of Congress Classification | Margaret Thatcher Library | Margaret Thatcher Library | First Floor | 08/23/2023 | ||||||
| 08/23/2023 | HF 5415 | .M295 2010 | 23013944 | 08/23/2023 | Loan | Library of Congress Classification | Margaret Thatcher Library | Margaret Thatcher Library | First Floor | 08/23/2023 | ||||||
| 08/23/2023 | HF 5415 | .M295 2010 | 23007718 | 08/23/2023 | Loan | Library of Congress Classification | Margaret Thatcher Library | Margaret Thatcher Library | First Floor | 08/23/2023 |