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Entering & succeeding in emerging countries:

Samli, A. Coskun

Entering & succeeding in emerging countries: marketing to the forgotten majority / Entering and succeeding in emerging countries A. Coskun Samli. - Mason, OH Thomson/South-Western c2004 - xxviii, 186 pages. : illustrations. ; 24 cm.

Includes bibliographic references and index.

ISBN: 0538726989

LCCN: 2004298092

Subjects--Topical Terms:
Economic development

Subjects--Geographic Terms:
Developing countries--Economic policy.

LC Class. No.: HD 82 / .S325

Dewey Class. No.: 658.8/4/091724

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