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The discipline of market leaders :

Treacy, Michael.

The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy and Fred Wiersema. - Reading, Mass. : Addison-Wesley Pub. Co., c1995. - xvi, 208 pages ;

Includes index.

ISBN: 0201406489 : $25.00 ($31.95 Canada)

LCCN: 94034808

Subjects--Topical Terms:
Competition.
Market segmentation.
Quality of products.
Customer services.

LC Class. No.: HD 41 / .T67 1995

Dewey Class. No.: 658.8

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The discipline of market leaders :