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Infopromotion : publicity and marketing ideas for the information profession /

Hamilton, Feona

Infopromotion : publicity and marketing ideas for the information profession / Feona Hamilton. - Aldershot, Hants, England ; Brookfield, Vt., USA : Gower, c1990. - xi, 281 pages : illustrations ; 24 cm.

Includes bibliographical references (p. 272-273) and index.

ISBN: 0566055775

LCCN: 90002901

Subjects--Topical Terms:
Libraries--Marketing.
Information services--Marketing.
Advertising--Libraries.
Advertising--Information services.
Libraries--Public relations.
Information services--Public relations.

LC Class. No.: Z 716.3 / .H27 1990

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Infopromotion : publicity and marketing ideas for the information profession /