Planned public relations for libraries : a PPRG handbook /
Planned public relations for libraries : a PPRG handbook /
edited by Margaret Kinnell.
- London, U.K. ; Los Angeles, CA, USA : T. Graham, c1989.
- 118 pages ; 23 cm.
Includes bibliographical references.
Public relations, the commercial approach / Jon White -- User needs / Colin Harris -- Planning a campaign, public libraries / Joe Hendry -- Planning a campaign, the special library and information service / Sylvia P. Webb -- Budgeting and costing campaign activities / Stephen A. Roberts -- Political lobbying / George Cunningham -- Educating staff for public relations / Darlene E. Weingand -- Training and educating staff for public relations / Jon Pyle -- Evaluating a campaign programme / David Pickton -- The importance of public relations in information service organizations / Bob Usherwood.
094756831X
90206723
Libraries--Public relations--Handbooks, manuals, etc.
Library planning--Handbooks, manuals, etc.
Z 716.3 / .P54 1989
021.7
Includes bibliographical references.
Public relations, the commercial approach / Jon White -- User needs / Colin Harris -- Planning a campaign, public libraries / Joe Hendry -- Planning a campaign, the special library and information service / Sylvia P. Webb -- Budgeting and costing campaign activities / Stephen A. Roberts -- Political lobbying / George Cunningham -- Educating staff for public relations / Darlene E. Weingand -- Training and educating staff for public relations / Jon Pyle -- Evaluating a campaign programme / David Pickton -- The importance of public relations in information service organizations / Bob Usherwood.
094756831X
90206723
Libraries--Public relations--Handbooks, manuals, etc.
Library planning--Handbooks, manuals, etc.
Z 716.3 / .P54 1989
021.7