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Marketing destinations and venues for conferences, conventions and business events /

Davidson, Rob, 1955-

Marketing destinations and venues for conferences, conventions and business events / Rob Davidson and Tony Rogers. - Amsterdam ; London : Butterworth-Heinemann, 2006. - vii, 271 pages. : ill. ; 25 cm. - Events management series .

Includes bibliographical references and index.

ISBN: 9780750667005 (pbk.) 0750667001 (pbk.)

Nat. Bib. No.: GBA760766 bnb

Subjects--Topical Terms:
Congresses and conventions--Marketing.
Congresses and conventions--Management.

LC Class. No.: TX 911.3 / .M3R64 2006

Dewey Class. No.: 060.688

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Marketing destinations and venues for conferences, conventions and business events /