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Corporate communications : a 21st century primer /

Fernandez, Joseph, 1968-

Corporate communications : a 21st century primer / Joseph Fernandez. - Thousand Oaks, Calif. : Response Books, c2004. - 282 pages : illustrators

Includes bibliographical references and index.

ISBN: 0761997466 (paper back)

LCCN: 2004019688

Subjects--Topical Terms:
Business communication.
Advertising.
Public relations.

LC Class. No.: HF 5718 / .F47 2004

Dewey Class. No.: 659

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Corporate communications : a 21st century primer /