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On target-the book on marketing plans : how to develop and implement a successful marketing plan /

On target-the book on marketing plans : how to develop and implement a successful marketing plan / Tim Berry, Doug Wilson - USA: Palo Alto software, Inc. ; c2004. - x, 356p. : ill.,

Includes index

ISBN: 0966489136

Subjects--Topical Terms: --Marketing

LC Class. No.: HF 5415.13 / .B47 2004.

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On target-the book on marketing plans : how to develop and implement a successful marketing plan /