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International public relations : negotiating culture, identity, and power /

Curtin, Patricia A. 1955-

International public relations : negotiating culture, identity, and power / Patricia A. Curtin, T. Kenn Gaither. - Thousand Oaks ; Sage Publications, c2007. - xiii, 304 pages : illustrations. 23 cm.

Includes bibliographical references and index.

ISBN: 1412914140 (cloth) 9781412914147 (cloth) 1412914159 (pbk.) 9781412914154 (pbk.)

LCCN: 2006025768

Subjects--Topical Terms:
Public relations.
Public relations--Cross-cultural studies.
Intercultural communication.
Culture and globalization.

LC Class. No.: HM 1221 / .C87 2007

Dewey Class. No.: 659.2

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International public relations : negotiating culture, identity, and power /