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Visual communication : images with messages / Paul Martin Lester.

By: Material type: TextTextPublication details: Boston Wadsworth/Cengage Learning c2014Edition: 6th edDescription: xv, 466 pagesISBN:
  • 9781133308645 (paperback)
  • 1133308643 (paperback)
Subject(s): DDC classification:
  • 302.23 23
LOC classification:
  • P93.5 .L47 2014
Abstract: Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class.
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Item type Current library Call number Status Barcode
Loan Margaret Thatcher Library First Floor P93.5. L47 2014 (Browse shelf(Opens below)) Available 20076201

Includes index.

Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class.

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